Sound Innovation Camp in Seoul & Tokyo

Great interest in the Sound Hub Denmark concept

Kick-off: Ready to power up the first Sound hub programme

Seven international start-ups attend kick-off camp in Struer the next couple of days.

They are the first participants in the newly developed Sound-Tech Accelerator programme developed in a co-operation between Sound Hub Denmark and Accelerace. It is their first meeting with the coaches, who are following them the next 6 months. The companies are from seven different countries and have been selected among 30 applicants for the programme.

The participants were selected end of October by a panel with Libratone founder Tommy Andersen, TC Electronics founder Kim Rishøj and representatives from Bang & Olufsen and Harman Lifestyle. Twelve were selected in advance to produce a 3-minute video pitch followed by an online Q&A session. ’It was incredibly inspiring to see the idea substance, the ambition level and the dedication, which the start-ups presented’, explains Peter Petersen, CEO of Sound Hub Denmark. The products range from speakers and toys with sound to professional studio equipment and cloud solutions. It is going to be exciting to help them succeed’”

The Sound-Tech Accelerator programme is the first dedicated sound accelerator programme in the world developed by Accelerace in a cooperation with Sound Hub Denmark. Over a period of six months, the start-ups get help to refine and test their sound product and identify, test, and execute a scalable business model. Advise is offered by three coaches from the industry, mentors from Harman Lifestyle, Bang & Olufsen and others. Workshops and camps will be held, and the participants will get access to test labs and measuring facilities in Sound Hub Denmark and access to a large group of highly skilled local companies in Struer, who can support with additional competences in a wide range of areas.

Next deadline

The Sound Tech Accelerator is planned to run several times a year over the coming years if we have qualified applicants. So far, we have identified more than 700 international sound start-ups and our screening of these continues. The application deadline for the next round is January 31, 2019, which is the same time the participants on this first team are back in Struer for their next camp.


Sound Hub Denmark – a new international technology and business hub in sound innovation – established in the former R&D facilities of Bang & Olufsen.

3.000 m2 of office space and workshops for start-ups, small and medium-sized companies and corporate teams.

Access to exceptional sound test and measuring facilities.

EKTOS Testing & Reliability Services A/S in the same building.

Bang & Olufsen, Harman Lifestyle, Danish Sound Innovation – and Aalborg University – best engineering university in Europe

Sound Tech Accelerator developed in a cooperation with Accelerace – the best accelerator in Scandinavia in 2018


Day 1 experiences: Made by Struer, City of Sound (video)

Sound Hub invests double digit million-DKK in coworking facilities in historic settings

A world-class incubator environment

A world-class incubator environment to attract companies and individuals working with sound from all over the world sends out its first sound waves. The location of Sound Hub Denmark in the iconic Bang & Olufsen factory buildings dating back to 1946 will undergo a total renovation on the inside to provide modern office facilities, workshops and acoustic measuring facilities to be ready for the new residents early 2019.

With a double digit million-DKK investment from investors, the reconstruction of this iconic factory building is now in progress. The building will be renovated with respect for its origin and original architecture and unique natural lighting from its ½ kilometer shed roof.

Now a ‘blank canvas’ – but soon converting into a one-of-its-kind sound incubator with 3000 m2 inspiring and modern offices, meeting rooms and workshops for the new residents. With professional acoustic test facilities and all other relevant amenities for individuals or companies that are looking to join the Sound Hub.

The interior will include large open space office environments – a so-called coworking space – where start-ups and smaller companies will have rich opportunities to informally share challenges and experiences of success. In addition, the hub will offer private offices, a networking square and meeting rooms. The renovation will also include so-called makerspaces for companies to build, measure and test models and prototypes in professional workshops, labs and demo facilities. The Bang & Olufsen Cube (1.728 m3) for sound measurements will remain and supplemented by other types of listening rooms.

First movers

From Sound Hub Denmark, EKTOS Testing & Reliability Services A/S has leased the former Bang & Olufsen test lab and rented office space in the basement. EKTOS will be able to assist residents with a variety of different types of tests, such as electromagnetic compatibility tests, environmental and reliability tests.

When the renovation is completed early next year, the Sound Start-Ups selected for the first Sound-Tech Accelerator program will move in.

Ektos relocates to Sound Hub Denmark

More options in accredited testing

The new test lab is expected to be part of the EKTOS TRS current accrediting in the near future. EMC tests and advanced HALT tests will be in focus as key services offered.

”At the moment we have a very small number of accredited test labs. With our facilities we can offer EMC tests, mechanical tests, climatic tests for electronics companies in the vicinity. It also increases our flexibility for our existing customers, as we can carry out simultaneous tests in two different locations, explains Kennet Palm, Managing Director of EKTOS TRS.

Cooperation with Sound Hub Denmark

EKTOS will join forces with Sound Hub Denmark in strengthening the innovation environment in the international cluster of experts in sound design and technology.

”We look forward to cooperate with the innovative and creative companies in Sound Hub Denmark. If they need to carry out a test, they can just come to EKTOS and in this way we can help them reach their targets faster. Also, we can use their knowledge in sound and acoustics, something which will strengthen our competences both in terms of offering development and test services, explains Kennet Palm.

Niels Martin Jørgensen, Group Manager of EKTOS, adds:”We have had great experiences working with start-ups and smaller companies. As the EKTOS group works in all phases of the development of electronics – from specifications, development, prototyping, test and certification, we can contribute with guidance and services throughout the entire process. We think it is really interesting to work with start-ups as they constantly challenge status quo, and apply the latest technologies.”

CEO of Sound Hub Denmark, Peter Petersen, comments: ”EKTOS TRS takes over the part of the former Bang & Olufsen lab that does not deal with sound and acoustics specifically. In the labs they carry out certified EMC tests, mechanical and climatic tests, and requirements that have to be met by all products. The agreement means that Sound Hub Denmark can focus entirely on Sound. EKTOS TRS will not just run the labs, but also upgrade and develop them. Our users will benefit from the immediate access to these laboratories. However, EKTOS is more than testing – we also get a competent development partner in the house, which I’m sure our users will benefit from.